If you’re a fan of The Block and its famously nail-biting auctions, you’ll probably recognise Adrian Portelli. The well-known Aussie billionaire first announced himself in 2022 by rolling up to auction day in a yellow Lamborghini, after all. But at the end of last year’s season, the serial Block bidder also known as ‘Lambo Guy’ announced the 2024 auction day would be his last. However, it appears Portelli may not be done just yet, after being spotted on The Block in a recent video shared to Instagram and TikTok.
But who is Adrian Portelli, and just how many Block houses has he bought over the years? We take a closer look.
Who is Adrian Portelli?
Adrian Portelli, also known as ‘Lambo Guy’, is an ultra-successful 35-year-old businessman with a portfolio of over 20 homes — not including those purchased through The Block — and more than 40 cars, collectively estimated to be worth upwards of $1 billion.
Portelli founded the promotions and giveaway company LMCT+ in 2018 at the age of 29, with a focus on luxury vehicles and prestige houses. Members can subscribe to LMCT+ packages starting from $19.99 per month to enter regular giveaways or buy one-off tickets. He is currently facing 19 charges relating to allegations he was running “unlawful lotteries in South Australia” through his company’s giveaways, all of which he has pleaded not guilty to, according to ABC News. The verdict of the trial, which took place in September, is yet to be reached.
The billionaire is also the co-founder of energy drink Flipside, a brand he announced was stocked in 7-Eleven via his Instagram account in August 2024. In July 2025, he also announced his involvement in Channel 7’s new renovation series My Reno Rules, which is set to air in 2026.
Portelli famously made headlines in 2021 for purchasing what was at the time Melbourne’s most expensive apartment: a $39 million luxury penthouse in the Sapphire by the Gardens twin-tower CBD development. If that wasn’t enough, he then proceeded to crane a $3 million McLaren Senna GTR into the living room of the 57th-floor apartment, which he admits will only be a “weekender”.
The then mysterious ‘Lambo guy’ first hit our screens at the 2022 auctions.
Will Adrian Portelli return to The Block this year?
Despite declaring that 2024 was his last ever Block auction, Portelli was recently spotted on The Block, namely in Emma and Ben’s wine cellar via a TikTok and Instagram video alongside Ray White real estate agents Jamee Favorito and Aaron Hill. Maybe billionaire’s Block auction days aren’t behind him after all.
What is Adrian Portelli’s net worth?
According to the 2023 AFR Young Rich List, Adrian Portelli has a net worth of $1.03 billion. The Australian entrepreneur and property investor gained billionaire status in 2023 through his investments and business LMCT+.
Serial Block biddersAdrian Portelli and Danny Wallis.. (Photo: Nine)
How many Block houses has Adrian Portelli bought?
Portelli has bought a total of nine Block houses. The billionaire property investor bought all five in the 2025 auction, three at the 2023 auction and one from the 2022 auction. In total, Portelli has spent around $31 million on his Block property portfolio over the years.
Portelli’s Phillip Island properties, acquired from last year’s auctions, are still up for sale, after the winner of the entrepreneur’s ‘Block resort or $8 million’ giveaway decided to take the cash.
In 2023, Portelli was the buyer of Steph and Gian‘s record-breaking Japandi home, which he then gave away in a similar competition via his promotions and giveaway company, LMCT+. In 2023 he also purchased Eliza and Liberty’s house for $4.3 million, and Kyle and Leslie‘s house for $3.1 million.
It was all smiles for Steph and Gian as Adrian’s $5 million bid saw them take out the competition. (Photo: Nine)
Eliza and Liberty‘s house was also raffled off, but the winner chose instead to take the $2 million cash on offer, leaving Adrian to sell the home via more traditional methods. The house sold at auction in April 2024 for $3.245 million, considerably less than what Adrian paid.
In 2024, Portelli announced the Philip Island auction would be his last appearance on The Block, and that he wanted to “go out with a bang.”
